playfulbet HQ

Playfulbet is a social game focused on free sports betting.

Players are not only able to bet and test themselves, but also compete against their friends and win prizes

Evolution of the company

September 2013 – Available the first Mobile App
During the month of September we launches new mobile application. The intention is to enhance user interaction and leverage the technology that we provide the devices in order to create new services that will improve the Playfulbet enviroment.

The App is available for Android and iOS

May 2013 – First Round Capital Close
After winning the prestigious award “First Tuesday” and seeing continued evolution that the company is having, team decided to go for our project. With a contribution of € 100.000 Playfulbet capital is growing in structure and improving its objectives.

March 2013 – Winning the “First Tuesday” investment forum
Playfulbet won one of the most important contests for start-ups in Spain, the 6th First Tuesday. This highly prestigious investment forum chose us between more than 70 projects and then investors from all Spain selected Playfulbet as the best project presented.

February 2013 – 10.000 users
Playfulbet shows its growth getting to 10.000 registered users. In this stage, the growth is mainly drive by Facebook’s Ads and Open Graph tools.

November 2012 – New partner and CTO
Cristian Planas, the project manager of Playfulbet at itnig, joins Playfulbet exclusively as CTO and partner.

End of September 2012 – First 1000 users and revenue
After launching Playfulbet, the first goal was to get 1000 registers in the first month. We got them in 22 days. At the end of this month, Playfulbet also got the first revenue through affiliation.

Beginning of September 2012 – Release of the first version
After three months of hard work, Playfulbet is launched. The first players were itnig’s office workers, but it starts growing viral almost inmediately.

May-June 2012 – Partnership with itnig
The association with itnig starts the development of the project’s platform and therefore makes Playfulbet real. Playfulbet is founded with three partners: Pol, the entrepreneur; Ivan, the capitalist partner; and itnig as technological partner.

November 2011 – Winning the first award
A first draft of the project (in that moment, without name) was presented to the Banesto Foundation yearly contest for young entrepreneurs in Barcelona, where it is selected as one of the finalists despite being in a conceptual state, without any prototype or team. This contest was a great support for the project and the business model.

Open Source and high technology

We focus on innovative technology and scalable.
The product is a key factor in our growth, for this reason we are continually studying the best solutions for our products. Ruby on rails is at the moment the technology that best suits our needs. + info

Fast growth in volume of new users

Playfulbet is a free game and that users love. We also offer all facilities to attract new users (Social media, Website, Mobile, Buzzing …)

The growth in volume of users is constant.

Why a social gaming portal?

Social games are fun & addictive. Players stay longer on your site, come back more often and invite their friends. Gain more page views & generate additional advertising impressions.

Professional team on continous growing

We work within a collaborative environment in continuous growth.
Our team consists of top professionals in collaboration internally. Also Playfulbet it’s in collaboration with Itnig. A new business accelerator with a solid structure and great resources to strengthen our project. + info

Faithful users and high participation

High participation of users and a volume of continuously updated content generates great gameplay and great interaction of our users

Generate Additional Revenue

Virtual Currency – Earn revenue via incentivized offers and direct purchase. of tokens with cash. Banner Advertising – Additional revenue from high paying banner campaigns.

Our Team


Alejandro Silvent Canales

— Social Media Assistant


Pere Joan Martorell

— IT Engineer


Jolanta Norbutaitė

— Graphic Designer

And lastly, we live by a few basic rules:

  • 01

    Expect creativity from everyone.

  • 02

    Digital isn't a line-item on a marketing budget. It's the air itself.

  • 03

    Embrace the difficult bits — greatness lies there.

  • 04

    Collaboration is where unexpected genius comes from.

  • 05

    A great idea isn't, if you can't execute it.